{"id":365091,"date":"2026-01-21T15:38:28","date_gmt":"2026-01-21T20:38:28","guid":{"rendered":"https:\/\/tech.co\/?p=365091"},"modified":"2026-01-21T15:38:28","modified_gmt":"2026-01-21T20:38:28","slug":"salesforce-ceo-ai-regulation","status":"publish","type":"post","link":"https:\/\/tech.co\/news\/salesforce-ceo-ai-regulation","title":{"rendered":"Salesforce CEO: There Has to Be Some AI Regulation"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column]\n<\/p><div class=\"verdict-box inform-box\" data-eventcategory=\"verdictbox\" data-component=\"verdict-box\" data-total-positions=\"3\">\n\n <div class=\"verdict-box-wrap inform-box-wrap\">\n <h3 class=\"verdict-box-title\">Key Takeaways<\/h3>\n \n <div class=\"verdict-box-info\">\n<ul>\n<li>Salesforce CEO Marc Benioff said in an interview with CNBC that <strong>there has to be AI regulation<\/strong>.<\/li>\n<li>He specifically pointed to instances of AI models becoming &ldquo;suicide coaches&rdquo; for kids as <strong>a clear indicator that something needs to be done<\/strong>.<\/li>\n<li>Benioff&rsquo;s remarks fly in the face of a tech industry that <strong>views regulation as a four-letter word<\/strong>.<\/li>\n<\/ul>\n<p>\n<\/p><\/div>\n <\/div>\n\n <div class=\"verdict-box-footer inform-box-buttons\">\n <div class=\"container\">\n <div class=\"row\">\n <\/div>\n <\/div>\n <\/div>\n\n<\/div>\n[vc_column_text css=&rdquo;&rdquo;]Marc Benioff is speaking out about AI, with the Salesforce CEO saying in an interview that &ldquo;there has to be some regulation&rdquo; in regard to the world-changing technology.\n<p>AI has been evolving at break-neck speeds over the last few years, with a seemingly endless supply of <a href=\"https:\/\/tech.co\/news\/openai-amazon-sign-deal\"><strong>funding<\/strong><\/a> from the big tech firms of the world. As a result, some unsettling use cases have arisen, largely due to a lack of regulation.<\/p>\n<p>Hopefully that changes soon, though, with even the head of the largest CRM in the world &mdash; with a vast selection of AI features to boot &mdash; calling for it to be regulated more substantially.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&rdquo;&rdquo;]<\/p>\n<h2>Benioff: There Has to Be Some Regulation<\/h2>\n<p>In an interview with CNBC, Salesforce CEO Marc Benioff spoke about the importance of AI regulation, noting that the technology could quick get out of hand without some intervention.<\/p>\n<blockquote><p>&ldquo;It can&rsquo;t just be growth at any cost. There has to be some regulation.&rdquo; &ndash; Marc Benioff, CEO of Salesforce<\/p><\/blockquote>\n<p>Benioff pointed to some of the <a href=\"https:\/\/tech.co\/news\/list-ai-failures-mistakes-errors\"><strong>more egregious AI errors<\/strong><\/a> as a reason for the government to get involved, like AI models that are coaching children on how to die by suicide.[\/vc_column_text][vc_column_text css=&rdquo;&rdquo;]\n <\/p><div class=\"lytics-newsletter-container\">\n <div class=\"lytics-loading-spinner\">\n <div class=\"spinner\"><\/div>\n <\/div>\n <div class=\"lytics-newsletter-yofkgvGv\"><\/div>\n <\/div>\n\n <script>\n            (function() {\n                        \n            const getFormElements = () => ([\n                {\n                    type: 'text',\n                    name: 'name',\n                    label: 'Name',\n                    placeholder: 'Name',\n                    required: true,\n                },\n                {\n                    type: 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And as we know, that didn&rsquo;t go very well in the long run.<\/p>\n<blockquote><p>&ldquo;Bad things were happening all over the world because social media was fully unregulated, and now you&rsquo;re kind of seeing that play out again with artificial intelligence.&rdquo; &ndash; Marc Benioff, CEO of Salesforce<\/p><\/blockquote>\n<p>Suffice to say, AI is having a similar impact on the world that social media did. <a href=\"https:\/\/tech.co\/news\/another-study-ai-making-us-dumb\"><strong>People are dumber<\/strong><\/a>, scams are rampant, and the only people having a good time are the ones running these companies.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&rdquo;2\/3&Prime;][vc_column_text css=&rdquo;&rdquo;]<\/p>\n<h2>AI Dangers Are Still Too Common<\/h2>\n<p>While businesses around the world are trying to get on board with AI in any way they can, the reality is that AI isn&rsquo;t moving the needle. For one, return-on-investment just isn&rsquo;t happening for many businesses.<\/p>\n<p>On top of that, though, the errors it makes are quite substantial. One company saw its <a href=\"https:\/\/fortune.com\/2025\/07\/23\/ai-coding-tool-replit-wiped-database-called-it-a-catastrophic-failure\/\" target=\"_blank\" rel=\"noopener noreferrer\">entire database deleted by its AI model<\/a>, with even the model itself admitting that the move was a &ldquo;catastrophic failure.&rdquo;[\/vc_column_text][\/vc_column][vc_column width=&rdquo;1\/3&rdquo;]<\/p><p>&nbsp;<\/p>\n<p style=\"text-align: center\"><a class=\"js-aw-brand-link\" href=\"https:\/\/compare.tech.co\/software-deals-live\/\" data-feed=\"XuPuf49GEEm4y0PaIQDZ0dEjkEf760Vv\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-333457\" src=\"https:\/\/images.tech.co\/wp-content\/uploads\/2024\/06\/18114043\/About-Techco-video.jpg\" alt=\"About Tech.co Video Thumbnail Showing Lead Writer Conor Cawley Smiling Next to Tech.co Logo\" width=\"200\" height=\"200\"><\/a><strong>This just in! View<\/strong><br>\n<strong><a href=\"https:\/\/compare.tech.co\/software-deals-live\/\">the top business tech deals<\/a> for 2026 &#128104;&zwj;&#128187;<br>\n<\/strong><a class=\"js-aw-brand-link\" href=\"https:\/\/compare.tech.co\/software-deals-live\/\" data-feed=\"XuPuf49GEEm4y0PaIQDZ0dEjkEf760Vv\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-348272 aligncenter\" src=\"https:\/\/images.tech.co\/wp-content\/uploads\/2024\/09\/09122654\/ok-1.png\" alt=\"See the list button\" width=\"200\" height=\"85\"><\/a><\/p>\n[\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&rdquo;&rdquo;]Suffice to say, this technology clearly needs to be regulated before any more catastrophes, even if it&rsquo;s at the expense of high-speed innovation.[\/vc_column_text][\/vc_column][\/vc_row]\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Marc Benioff compared the technology to social media in regard to its negative impact on young users.<\/p>\n","protected":false},"author":8358,"featured_media":350095,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"single-sidebar.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-365091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","col-12"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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